YouTube Introduces New ‘Hype’ Feature for Small Content Creators

YouTube recently announced a new feature called ‘Hype’, aimed at providing more community support to small content creators. This feature is still in the testing phase and is currently available to viewers in select regions. Content creators who meet certain criteria will be eligible for this program.

The ‘Hype’ feature allows viewers to ‘Hype’ a video, in addition to liking it, which will in turn boost its rankings among other videos published within the last seven days. According to YouTube, the more a video is ‘Hyped’, the higher it will be ranked. This feature is intended to help small content creators gain more exposure and reach a wider audience.

However, there is a catch. Only content creators who are part of the YouTube Partner Program and have less than 500,000 subscribers are eligible for the ‘Hype’ program. Additionally, all their videos must comply with YouTube’s Community Guidelines in order to participate in this feature.

This initiative by YouTube is aimed at providing small content creators with the opportunity to receive greater community support and enhance their visibility on the platform. By introducing features like ‘Hype’, YouTube is taking steps to empower content creators and help them grow their audience.

As of now, the ‘Hype’ feature is still in the test phase and it is uncertain whether it will be rolled out to more content creators in the future. YouTube’s continuous efforts to develop new features and tools for content creators demonstrate their commitment to supporting the creator community.

In addition to the ‘Hype’ feature, YouTube recently announced the implementation of an experimental feature that allows users to post comments below videos to provide additional context. This feature is currently available in English for users in the US, and it aims to enhance user interaction and engagement on the platform.

YouTube’s introduction of the ‘Hype’ feature and the experimental comment feature highlights their dedication to fostering a supportive and engaging community for content creators and viewers alike. By providing tools and features that cater to the needs of small content creators, YouTube is taking steps towards creating a more inclusive and interactive platform for all users.