Social Media

TikTok has recently made significant changes to its advertising policies, particularly in relation to ads targeted at teens. Advertisers are now restricted from utilizing personalized targeting and campaign selections when trying to reach teens in the U.S. Instead, they can only use broad targeting options such as location, language, and device-related information. This move aims
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Meta’s AI chatbot and other AI bots, with the exception of ChatGPT, have faced mixed reviews in terms of their reception. Despite this, social platforms are placing their faith in generative AI technology as a key element in future in-stream engagement. X, for example, is enhancing its Grok chatbot to amplify its AI capabilities. The
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Meta, formerly known as Facebook, made an important update to their artificial intelligence (AI) content detection label on Monday. The change from “Made with AI” to “AI Info” was aimed at providing more clarity and context to users regarding posts that have been edited using AI tools. Following criticism from Instagram influencers and photographers, Meta
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X has taken a significant step towards reaffirming its commitment to brand safety by rejoining the World Federation of Advertisers’ ‘Global Alliance for Responsible Media’ (GARM). This coalition brings together online platforms and brand partners to address the issue of harmful content on digital media platforms and its impact on advertising. This move is a
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