Social Media

In recent years, social media platforms have transformed into ubiquitous fixtures in our daily lives, facilitating connections and communication across vast distances. However, a recently released report by the U.S. Federal Trade Commission (FTC) sheds light on a far more troubling aspect of these platforms: their data collection practices. The report scrutinizes companies like Meta

YouTube, the dominant video streaming platform, is constantly looking for ways to enhance user engagement and support creators. The recent announcement of two significant features, Communities and the Hype button, is aimed at improving interaction on the platform, particularly for emerging creators. Let’s dive into these new features, their implications for users and content creators,

The landscape of digital marketing is evolving rapidly, and Google is pushing the envelope with its latest suite of AI enhancements for Google Ads unveiled at DMEXCO, one of Europe’s premier digital marketing conferences. These updates represent a conscious effort to leverage artificial intelligence not just as a trend, but as a fundamental tool for

In a bid to enhance user interaction and privacy, WhatsApp is set to roll out an innovative “mention” feature for its Android users. This addition, closely paralleling the functionality seen in social media giant Instagram Stories, aims to provide a more personalized and engaging experience when users update their status. By allowing individuals to mention

Since its inception, Threads, Meta’s new micro-blogging application, has sparked significant interest in the tech community. Despite a lack of official data from Meta regarding its active user numbers after reaching 200 million monthly users in July, the app’s surging download statistics demonstrate its growing popularity. According to data compiled by AppFigures, Threads climbed to

The European Union (EU) is known for its stringent regulations aimed at controlling tech giants operating within its jurisdiction. The introduction of the Digital Markets Act (DMA) and the Digital Services Act (DSA) reflects the EU’s commitment to ensuring fair competition and safeguarding users on digital platforms. As a response to growing concerns about the

As the conversation around consumer privacy intensifies, platforms like Google are challenged to innovate within the digital advertising space without compromising users’ personal information. The emergence of “confidential matching” represents a significant attempt by Google to strike a balance between optimal ad targeting and privacy principles. This novel approach aims to marry the insights generated

X is making significant changes to its platform, with the aim of decoupling direct messages (DMs) from other in-app experiences. This new update will allow users to block messages from someone while still being able to view their posts. This move is in line with Elon Musk’s vision of creating an all-encompassing app that caters

One Business Insider reporter decided to delve deep into the world of social media algorithms by conducting an experiment in “rage baiting”. This experiment involved posting controversial queries on Threads, with the goal of eliciting strong emotional responses from users. The results of this experiment were quite eye-opening, revealing that posts with a high number

Australia’s decision to set a minimum age limit for children to use social media has sparked a debate on the potential impact on mental and physical health. Prime Minister Anthony Albanese’s proposal to introduce age verification trials before implementing age minimum laws has received mixed reactions from digital rights advocates. While the intention behind the